Data & Analytics
Leverage AI and analytics for real-time insights, data-driven decisions, and organizational growth with our advanced capabilities.
+1 (732) 694-1000
1 Corporate Plae South, 3rd Floor
Piscataway NJ 08854 – 6116
Contributors
No results found.
he client is the fifth-largest retail mortgage lender in the US, with over US$275 billion in consumer lending.
The client operated in a highly competitive market but lacked a systematic process for loan origination. Its existing systems hampered it from remaining competitive: Processes across products were siloed, paper-based, and used spreadsheets, making transparency and compliance difficult.
The client needed a loan origination solution built on Salesforce™ to improve borrower onboarding for multiple products such as two-wheeler, home, micro-finance, and farm loans. Its disconnected and disjoined business processes also needed to be streamlined to reduce turnaround time from the average of 30 days it took to approve a loan.
In addition to digitizing all its processes end-to-end for faster loan disbursement, the client wanted to integrate third-party systems while meeting business, security, and compliance goals.
Related Industries
Related Services
Marlabs specialists, with a deep understanding of the lending space, configured Salesforce Sales Cloud to onboard borrowers and manage one or more loans from origination to collections to pay off. The user-friendly solution is entirely digital, eliminating all paper-based processes, thus making compliance easier. In addition, 12 systems were integrated, enabling transparency and reducing processing friction.
The new system enables the client to approve a loan in less than 3 minutes—a process which earlier took 30 days.
The client now has a distinct advantage over competitors, as its systems can process multiple products faster—increasing its origination rates.