Marlabs

The customer experience imperative: How lifesciences companies can win

The customer experience imperative: How lifesciences companies can win

Lifesciences companies need to invest in digital technology to improve customer experience (CX). When understood and implemented properly, lifesciences companies can better understand and map the patient journey leading to more interactions along the value chain leading to increased sales volumes.

Rise of AI in pharma

Rise of AI in pharma

Pharmaceutical companies are able to make informed decisions, optimize their research and development efforts, and bring safe and effective treatments to patients faster than ever before due to AI’s ability